
Mother & baby
Intimate care gel OEM/ODM manufacturing
Intimate Care Gel · Bikini Area Soothing Gel · OEM/ODM
Skin in the external intimate area and bikini line often feels dry, tight or prickly after shaving or hair removal, or from friction with clothing. Intimate care gel is a cosmetic product that moisturizes and soothes this skin — applied externally after cleansing. One distinction must be clear from the outset: personal lubricants and products used inside the vagina are not cosmetics but medical devices, with their own dossiers and manufacturing requirements. This page covers only moisturizing gels for external use. Formulas for this area should be minimal: fragrance-free, color-free, mildly acidic pH, and soothing ingredients with a well-documented safety profile. Butter-C offers full-service OEM/ODM manufacturing.
Formula base
Clear water gel, few ingredients, mildly acidic pH
Intimate care gel is a clear water-based gel with humectants and soothing agents, oil-free or very low in oil to avoid a sticky feel.
Gelling agents
Hydroxyethylcellulose, xanthan — a clear, non-ionic, mild gel.
Humectants
Glycerin, hyaluronate, panthenol.
Soothing
Aloe vera, chamomile, allantoin, bisabolol.
pH and preservation
Lactic acid adjusts to a mildly acidic pH; preservatives suited to acidic pH, at low levels.
Key technical points
Four factors that define intimate care gel quality
Minimal ingredients
No fragrance, no colorants, no essential oils; every ingredient has a clear purpose.
No stinging
Alcohol-free, appropriate pH; tested on thin skin in tolerance assessment.
Absorbs without stickiness
The gel dries quickly and leaves no tacky layer under clothing.
Product boundaries
Formula, label and directions are for external skin only — no instructions for internal use, not for use as a lubricant.
Three formulation directions
Three common intimate care gel lines
Daily moisturizing gel
Aloe vera, hyaluronate; moisturizes the skin of the external intimate area.
Post-hair-removal soothing gel
Panthenol, allantoin, chamomile; for the bikini area after shaving or hair removal.
Gentle gel for sensitive skin
Minimal ingredients, fragrance-free; suits easily irritated skin.
Packaging must be planned with the formula
Small tubes, pump bottles; discreet design.
Parameters we monitor
What our R&D lab measures on every sample
Below are the parameters Butter-C tracks during formula development and scale-up to production. Specific limits are agreed with you on the approved sample and then written into the product's in-house specification.
- pH
- Measured when freshly made and after aging.
- Viscosity
- Across temperatures.
- Clarity
- Gel free of haze and air bubbles.
- Microbiology
- Tested at a GLP / ISO 17025-accredited laboratory.
- Preservative performance
- Preservative efficacy (challenge) test on the final formula.
- Packaging compatibility
- Monitoring of tubes and pumps after aging.
Claims
Keeping claims within cosmetic scope
This category is especially prone to advertising beyond cosmetic scope. Butter-C reviews the wording on labels and marketing materials while preparing the cosmetic product notification.
Moisturizes the skin of the external intimate area
Instead of: treats vaginal dryness, lubricates.
Soothes skin after shaving or hair removal
Instead of: treats folliculitis, treats itching.
Soft, comfortable skin
Instead of: tightens, pinkens or whitens the intimate area.
Fragrance-free, color-free
State the ingredients exactly as they are.
Directions for use
For external use only; apply a thin layer to clean, dry skin.
Warning
Not for internal use; not for use as a lubricant; discontinue use if irritation occurs.
Manufacturing specifications
Current capabilities
- Texture
- Clear gel, light milky gel.
- Format
- Small tubes, pump bottles. Volume agreed when selecting packaging.
- Scope
- Moisturizing gel for external use is a cosmetic; lubricant gel is a medical device — to be discussed separately.
- Testing
- Performed at a GLP / ISO 17025-accredited laboratory; a certificate of analysis is delivered with every batch.
- Documentation
- Product Information File (PIF) and cosmetic product notification dossier prepared by Butter-C.
- Packaging
- Label design, printing and packing run in parallel with formula development.
Suggested product concept
Aloe vera and panthenol intimate moisturizing gel
A product concept to help you visualize the possibilities — not a ready-made product for sale. The actual formula is developed around your brand positioning and price range.
Aloe vera and hyaluronate
Light moisturizing, quick absorption.
Panthenol and allantoin
Soothe skin after shaving or hair removal.
Mildly acidic pH
Suited to external skin in this area.
50 ml tube, fragrance-free
Label clearly states for external use only.
Customization options
What you can specify
The same product type can target very different customers depending on the brand. Tell us your requirements in the areas below, and our team of pharmacists will develop a matching formula.
Purpose
Daily moisturizing, soothing after hair removal.
Hero ingredient
Aloe vera, chamomile, panthenol, hyaluronate.
Texture
Clear gel, light milky gel.
Scent
Fragrance-free (recommended).
Range matching
Paired with your brand's intimate wash.
Packaging
Small tubes, pump bottles, gift sets.
Further reading
Related topics
Feminine wash manufacturing
Cleansing before moisturizing.
Moisturizing gel manufacturing
The technical basis of moisturizing gels.
The cosmetic PIF
Safety assessment for sensitive skin areas (in Vietnamese).
Cosmetic labeling rules
How to state claims and warnings on the label (in Vietnamese).
How we work
From idea to finished batch
Eight steps and three milestones signed off by both sides: approved sample, notification number, finished batch. Step-by-step details (in Vietnamese) →
Get started
Tell us about the product you plan to launch
Send us your product direction and expected volume. Our team will get back to you during business hours (Vietnam time, GMT+7).
Head office: Huu Le village, Dai Thanh commune, Hanoi · Factory: Thanh Oai Industrial Cluster, Binh Minh commune, Hanoi, Vietnam
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BUTTER-C